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Identifying
the Right Venture Capital Firm Partner
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by:
Dave Lavinsky
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Venture capital firms are comprised of
individual partners. These partners make investment decisions and
typically take a seat on each portfolio company’s Board. Partners tend
to invest in what they know, so finding a partner that has past work
experience in your industry is very helpful. This relevant experience
allows them to more fully understand your venture’s value proposition
and gives them confidence that they can add value, thus encouraging
them to invest.
Fortunately, most venture capital firm websites list their partners
with great pride. Each partner typically has a bio that includes their
educational credentials, business accomplishments and investments that
they have made. In identifying the right venture capital partner to
contact for your company, try to find the partner that, from their
background, will truly grasp the opportunity and can really add value.
Once you have identified the most appropriate venture capital partner,
it is important to figure out how to contact them. As partners are
often inundated with business plans, having a personal connection
and/or introduction is often the difference between getting heard and
not getting heard. For instance, if you attended the same university or
worked at a company that they did, call or email them and use this as
the introduction. If not, it is important to network. Call people that
may have been associated with the partner and ask for an introduction.
Getting the partner’s attention is the first key hurdle in raising
venture capital. The second hurdle is getting them to believe in the
opportunity, and finally, giving them the enthusiasm and information
needed to convince other partners in their firm that investing in your
venture represents a sound investment.
About the author:
GT Business
Plans has developed over 200 business plans for clients that
have collectively raised over $750 million in financing, launched
numerous new product and service lines and gained competitive advantage
and market share. GT Business Plans is the sister site of GT Venture Capital
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